Privacy Policy

Last updated: July 30, 2026

True Authentic Apparel ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit www.ta-apparel.com.

Information We Collect

Personal Information: Name, email address, shipping address, billing address, and phone number when you place an order or create an account.
Payment Information: Payment details are processed securely through our payment providers. We do not store your full credit card information.
Usage Data: Information about how you interact with our website, including IP address, browser type, pages visited, and referring URLs.
Cookies: We use cookies to enhance your browsing experience, remember your preferences, and analyze site traffic.

How We Use Your Information

To process and fulfill your orders
To send order confirmations, shipping updates, and customer service communications
To send marketing emails and promotions (you may opt out at any time)
To improve our website and product offerings
To comply with legal obligations

Sharing Your Information

We do not sell your personal information. We may share your data with trusted third parties including:

Shipping carriers to fulfill your orders
Payment processors to handle transactions securely
Marketing platforms (e.g., email and SMS marketing services) to send communications you've opted into
Analytics providers to help us understand site usage

Your Rights

You may request access to, correction of, or deletion of your personal data at any time.
You may opt out of marketing emails by clicking "Unsubscribe" in any email we send.
You may opt out of SMS messages at any time by texting STOP to our SMS number.
California residents may have additional rights under the CCPA.

Data Security

We implement industry-standard security measures to protect your personal information. However, no method of transmission over the internet is 100% secure.

SMS / Text Message Communications

True Authentic Apparel offers an SMS marketing program. By opting in, you consent to receive recurring automated marketing text messages (e.g., promotions, new arrivals, cart reminders, and order updates) from True Authentic Apparel at the phone number you provided. Consent is not a condition of any purchase.

Program Description: Marketing messages including new arrivals, exclusive offers, restocks, and order-related updates.
Message Frequency: Message frequency varies. You may receive up to 4–8 messages per month.
Rates: Message and data rates may apply depending on your mobile carrier and plan.
Opt-Out: Text STOP at any time to unsubscribe. You will receive a one-time confirmation message and no further SMS messages will be sent.
Help: Text HELP for assistance, or contact us at support@ta-apparel.com.
Data Treatment: Your phone number will not be shared with third parties for their own marketing purposes.
Carrier Limitations: Carriers are not liable for delayed or undelivered messages. Supported carriers include but are not limited to AT&T, T-Mobile, Verizon, Sprint, Boost, Virgin Mobile, U.S. Cellular, and MetroPCS.